Curriculum

Marketing and digital communications, Part-Time, Master, 2015

1 semester
#subjectstatuscredits
1 BA331 Marketing Research and Marketing Information System C 6
2 BA435 Sales Management C 6
3 BA763 Strategic Marketing in International Context C 6
4 BA765 E-Commerce C 6
5 IT505 Search Engine Optimization (SEO) C 6
2 semester
#subjectstatuscredits
1 BA402 Business Games C 6
2 BA431 International Marketing C 6
3 BA536 Web Relationship Marketing C 6
4 BA764 Management Information Systems C 6
5 BA768 Social Media Marketing and Marketing Analytics C 6